How HP India ‘Umeed ka diya’ pulled in support for local Artisans & Street Vendorsccasion of Diwali,

How HP India ‘Umeed ka diya’ pulled in support for local Artisans & Street Vendors

Launched on the occasion of Diwali, the film struck an emotional chord to emphasize the need to buy products from local artisans and street vendors during Diwali.

“One small step taken by all of us can bring along a big difference in someone else’s Diwali”

With that key message the campaign encouraged viewers to support street vendors and local artisans

Agency - Autumn Worldwide

#Diwali #SmallBusiness #SSDiwaliWatch

India‘Umeeddiya’